Starting with the introduction of the first products in 1959, the ANNEMARIE BÖRLIND – Natural Beauty brand has stood for pure and healthy natural cosmetics. Before this Annemarie Lindner, a cosmetologist by profession, had successfully used natural ingredients to cure her own skin problems. Together with her husband Walter Lindner and her business partner at the time Hermann Börner, she wanted to make her skin care innovations available to a larger customer base. With this step, the foundation for the continuous development of the product range was laid.

This pioneering spirit has made for the long-term success of the brand in over 38 countries and is also reflected in numerous awards for developments and sustainable action. Since 2012, the company has been proud of its CSE sustainability seal (Certified Sustainable Economics), which certifies that the corporate management works in an ecologically responsible, socially integrated, and quality-oriented manner.